Recovery efforts are focused on resiliency and long-term sustainability.
Two days after Hurricane Maria, Puerto Rico was without power, running water and communication services.
As the second largest financial institution in Puerto Rico serving 650,000 customers, FirstBank took a leading role in the island’s recovery efforts. Under its "One for All" program, the bank became the first financial institution to resume operations after the storm. Not only did they work around the clock to open their operations for clients, but they also supported employees by bringing supplies to branches, giving families temporary shelter, and ensuring that the well-being of employees throughout the process.
FirstBank’s President and CEO, Aurelio Alemán, also led efforts for United for Puerto Rico, a non-profit organization dedicated to aid communities and individuals affected by the hurricane.
"Our main driving factor as a company has always been to make a positive impact in our local communities, and be recognized as a true partner to our clients and the communities we serve," said Aurelio Alemán. "Hurricane María united us. By facing such an immense challenge, we united to lift up our spirits, jumpstart the recovery efforts and work as a team to preserve Puerto Rico’s future."
Recovery efforts after Hurricane Maria are just one example of FirstBank’s long-term strategy to prioritize its surrounding communities. On its 70th anniversary and 25th anniversary listing at the New York Stock Exchange, FirstBank continues to bolster its value proposition through enhancements to its digital capabilities and innovation to support customers and financial growth.
This is a case study that FirstBank (NYSE: FBP) shared with us about their programs. (NYSE presents the information for informational purposes, but neither represents nor warrants the accuracy of the narrative, which relies solely on material provided by FirstBank).