| Hasbro, Inc. is engaged in providing children's and family leisure time and entertainment products and services, including the design, manufacture and marketing of games and toys. The Company's offerings include a variety of games, including traditional board, card, handheld electronic, trading card, role playing, plug and play, and digital versatile disc games, as well as electronic learning aids and puzzles. Toy offerings include boys' action figures, vehicles and play sets, girls' toys, electronic toys, plush products, pre-school toys and infant products, children's consumer electronics, electronic interactive products, creative play and toy-related specialty products. The Company's core brands include PLAYSKOOL, TRANSFORMERS, MY LITTLE PONY, LITTLEST PET SHOP, TONKA, SUPER SOAKER, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST. Its principal segments are North America and International. In addition, it also has a Global Operations segment and the other segment. |
