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Kellogg Company’s Hydrox Cookies Celebrate 100th Anniversary

08/21/2008


Kellogg Company (NYSE-Listed K) visits the NYSE to celebrate the Hydrox cookie’s 100th Anniversary and limited reintroduction. In honor of the occasion, Brad Davidson, SVP Kellogg Company & President, Kellogg North America, rings The Closing Bell®.

Click the link below to view an archived webcast of The Closing Bell.

Windows Media Player 300k

Hydrox Cookies and Kellogg Company
Hydrox® cookies, the first, crème-filled chocolate sandwich cookie originally introduced in 1908 by the Sunshine Biscuit Company, are returning to retailers nationwide for a limited time this summer.  This unique reintroduction by Kellogg Company, the brand’s current owner, comes in response to impassioned consumer demand and in honor of the cookie’s 100th anniversary this year.
 
With 2007 sales of nearly $12 billion, Kellogg Company (NYSE:K) is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles, and meat alternatives. Kellogg products are manufactured in 19 countries and marketed in more than 180 countries around the world. For more information, visit Kellogg’s Web site at www.kelloggcompany.com. (Source: Kellogg Company)