| Foment Economico Mexicano SAB de CV (FEMSA) is a Mexico-based holding company engaged in beverage sector. It operates through subsidiaries, including Coca-Cola FEMSA SA de CV, FEMSA Cerveza SA de CV, FEMSA Comercio SA de CV. Coca-Cola FEMSA SA de CV is engaged in the production, distribution and marketing of certain Coca-Cola trademark beverages in Mexico, Guatemala, Nicaragua, Venezuela, Colombia, Brazil, Costa Rica, Panama and Argentina. FEMSA Cerveza SA de CV produces, distributes and markets various beer brands in Mexico and Brasil. FEMSA Comercio SA de CV is engaged in the operation of the chain of OXXO convenience stores. As of December 31, 2007 FEMSA Comercio SA de CV operated 5,563 stores in the main cities of Mexico. The Company is headquartered in Monterrey, Mexico. |