| BB&T Corporation (BB&T) is a financial holding company. BB&T conducts its business operations primarily through its commercial banking subsidiary, Branch Banking and Trust Company (Branch Bank). Branch Bank has offices in North Carolina, Virginia, Florida, Georgia, Maryland, South Carolina, Alabama, Kentucky, West Virginia, Tennessee, Nevada, Texas, Washington D.C and Indiana. In addition, its operations consist of a federally chartered thrift institution, BB&T Financial, FSB (BB&T FSB), and several non-bank subsidiaries, which offer financial services products. BB&T's operations are divided into seven business segments: Community Banking, Residential Mortgage Banking, Sales Finance, Specialized Lending, Insurance Services, Financial Services and Treasury. During the year ended December 31, 2010, it acquired the remaining 30% ownership interest in Sterling Capital Management, LLC and merged it with its existing investment advisor BB&T Asset Management, Inc. |
